Santa Cruz Custom Color Choice Program…

14 03 2012

Loving the purple...

For some of its aluminum bikes Santa Cruz is now offering 12 custom colour options as well as 4  decals in 4 different colours and two finish choices. That rocks! I really like the purple and white Nomad combo shown above…with some white rims it would be killer…=-) There are two downsides to this program: cost [$300 for a FS bike] and extra time. There is often a long wait for a SC bike if you don’t want the colours in stock…having them paint a frame a custom colour will of course add more time to that process.

So many choices!

The white powder-coat on my Nomad is holding up well, but if I was starting over I’d be tempted to get a purple frame for some bling! These bikes last a long time so they are worth a little extra initial investment if a custom colour would make you smile.

When you are on the Santa Cruz site looking at a bike builder and see a CCCP box, like the one above next to the purple Nomad, just click on it to get choose a custom colour for your bike.


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4 responses

14 03 2012
Misha

Interesting, “CCCP”, this is how the acronym for Soviet Union looks in cyrillics. “Союз Советских Социалистических Республик” :)

15 03 2012
Steve Jones

Vic, the Bike Friday people charged me about 300 dollars for the merlot Tiikit paint, (look at their prices)and that was for a small frame and they couldn’t even offer purple which I originally asked for.
So that makes the Santa Cruz look like a good deal.
And that is one good looking frame!

15 03 2012
thelazyrando

Steve – I don’t think the SC up charge for custom paint is unreasonable, but it can be tough to come up with another $300 when you already have to spend $4K-$7K for a bike. The cost/hassle doing it later will be more than $300 so if a custom colour is important it’s definitely worth doing up front.

The bigger problem is the delay a custom colour may cause. People are often waiting months for a stock colour SC as is.

15 03 2012
Creamsicle Santa Cruz Nomad… « The Lazy Rando Blog…

[…] and unpacking from the trip south. So no time for much of a blog post. I figured I’d share this orange CCCP Nomad which would probably be my 2nd choice after purple. I’d use white rims, cable housing, […]

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